Business Protection

Make Our Business Bullet Proof

Posted by: sugigs | September 29th, 2008 | No Comments

In recent years online banking has become increasingly popular, and many consumers have benefited from being able to conduct all of their banking transactions online without having to resort to queuing in the local bank or spending time trying to get through automated switchboard in order to speak to someone on the phone.

Online banking allows you to run your day to day finances, and manage your bank account, with ease and convenience, and with this method of banking you are always in control. With online banking you get to enjoy convenience, ease, speed, and increased control, which is why so many people now decide to conduct their banking transactions online rather than at a branch. The main reasons many people opt to use online banking are:

1. The ultimate in convenience: When you use online banking you can conduct your transactions from the comfort and privacy of your own home, so you won’t have to worry about going out to your local branch, spending time queuing up, and trying to fit your banking commitments into your busy day, which can be particularly difficult for those that work full time.

2. No time constraints: With regular banking you are restricted in terms of when you can contact or call in to the bank in order to conduct transactions, and this can prove difficult for those with busy lifestyles and full time jobs. However, when you opt for online banking you can conduct transactions at any time of the day or night, which means that you can effectively manage your account around the clock.

3. Do everything you need to online: You will find that you are able to conduct pretty much any banking transaction that you can perform by phone or visit to your branch by going online, other than withdrawing and depositing cash. This means that you can effectively control your finances from the privacy of your own home.

4. Increased security: Banks now use very secure software to ensure the safety and security of customers, making it safer than ever to bank online. Just remember never to link to your bank account from an email link, as this could be a false link, and do not save your banking passwords and security details on a shared computer that could give others access.

5. 24 hour access to your account: With online banking you can access your account 24 hours a day, conducting transactions such as making bill payments, checking your balance and statements, setting up or cancelling direct debits and standing orders, and more.

Gone are the days when you could only gain access to you bank between the hours of 9.30am and 3.30pm.

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Posted by: sugigs | September 29th, 2008 | 1 Comment

Debt management deals with the technique of keeping debts in manageable levels and eliminating them in the long term. It plays a vital role in curbing multiple debts resulting from nonpayment of credit cards, medical bills, personal loans, store cards, overdrafts, etc. A number of tools like debt consolidation loans, debt counseling, etc are used in debt management.

Debt counseling as a way of Debt Management is effective for smaller debts. It is a means of controlling spending habits and requires greater participation of the individual himself. One of the culprits responsible for uncontrolled spending among people is credit cards. Credit cards let people to buy now and pay later which results in unlimited spending. The user knows the credit incurred only when the bill arrives.

At this stage, debt management advices people to restrict expenditure proportionately to income. As credit cards charge very high interest rates, it is suggested that the number of credit cards in use should be reduced. Also individuals must supplement their income to support additional expenditure.

Debt counseling services thus advise borrowers on how to remain debt free in future. It also advises on how to plan expenditures to have enough money in hands to pay any debts. So while applying for debt management, it should be ensured that the agency approached, offers counseling also.

Individuals struck deeper in debt should take debt consolidation loans to eliminate debts incurring high interests. Debt consolidation loans condense multiple loans into a single loan having one single monthly payment. This reduces the overall interest paid, thus saving a lot of money. Also instead of dealing with multiple lenders, one has to deal with a single lender which saves time.

Numerous companies provide debt management services giving advice and actively involve people in controlling and eliminating debts. Whatever be the mode of debt management, at the end every thing depends on the borrower to keep within his limits and get out of the debt mess.

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Posted by: sugigs | September 25th, 2008 | No Comments

A major concern of all Home Based Business Entrepreneurs is to get Traffic to their websites. Most people who have searched for a suitable home based Internet Business opportunity complain about a common illness: They are sick and tired of websites that promote best home based Internet Business opportunities… sick and tired of the false promises, the over-hyped sales pitches, and the downright SCAMS that lurk behind most Internet Business opportunities. Millions of people around the world have had the dream of finding the perfect home based business and being able to fire their boss.

Starting a home based internet business can be a run away success if the website comes up within the first 20 results of organic searches. Promoting your Internet Business Offline is a great way of getting over this problem and at the same time creating an image for yourself and your Home Based Business. Hence SEO is one of the main tools for your websites promotion as well as marketing, when starting a home based internet business.

Looking at the above statistics and statements, you must have gathered a basic picture in your mind on how important SEO can be to your starting a home based internet business. If you are new to the Internet business, you might feel that you would prefer to remain anonymous because you are still learning the trade and have no expertise to share. Once you’ve decided what you are going to sell on the internet and how, you venture online to search for profitable home based business opportunities that appeal to you.

In addition to diversifying your online business, you should also take a few other things in account that are unique to the problems that home based business owners face. These are just a few of the reasons that you should consider diversifying your business. Promoting an home business calls for 3 things: increasing traffic to your website, selling goods/services that are worth the money and retaining/adding to your customer base.

In order for your internet home business to be successful, your website must well set up so that it attracts the traffic you need, and so that the visitors who will come to your website will make you some money. For your business to be successful, it is important that you constantly improve your website or products/services, and you can achieve this by having a feedback form on your website. The final fear to overcome when thinking about putting your photo on the Internet for your website, is that you are not good looking or just don’t photograph well.

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Posted by: sugigs | September 24th, 2008 | No Comments

Convenience

Structure your offering around customer convenience and you have a motivation that does not require sales or discounts. At my daughter’s school recently, the uniform company came to the school to sell uniforms. The parent’s alternative was to drive 30 miles into the city to purchase the uniforms at the company’s store. Parents were lined up forty deep to purchase the uniforms at regular prices. This store made convenience a motivator for the parents to shop.

Enhance Your Expertise

If your customers are buying your expertise, by enhancing that know-how you give them additional motivation to buy your product or service. Suppose you were in the copywriting business. You announce to your customers that you had just completed a copywriting campaign that generated thousands of dollars for a particular business. Customers now see doing business with you as even more desirable. No discounts; no sales!

Self-Esteem and Praise from Others

Those who market golf equipment say the main motivation for customer purchases is praise from others. “Great shot, Bob. You’re really driving the ball well!” If your product or service involves these types of motivations, repackage your offering to foster self-esteem and praise from others. It has more power than a sale!

Tapping into Social Issues (Idealism)

I recently worked with an acupuncture clinic. This form of Chinese medicine can heal many ailments and injuries. We chose to focus their acupuncture marketing on the treatments on athletic injuries because of the current scandals involving the use of harmful drugs and steroids. We presented their offering as a safe and natural alternative to more harmful drugs. By presenting an ideal alternative to a current social issue, no sale or discount was required. You can appeal to your customer’s idealism.

Popularity

People want to be part of the “in-group.” They want acceptance. By repackaging your offering to emphasize the popularity of your product or service, you give people another motive for wanting to buy from your business.

Scarcity

Scarcity is another motive that drives customers. It can be expressed in limited product or service quantities; limited editions; selective lines of products; preferred customer programs; limited time; or taking advantage of opportunities. There is some greed in all of us. If we feel we are going to lose out, we get very motivated.

Conclusion

This article has shown you six alternatives to generate more revenue that don’t involve a sale. When you need a compelling offer, start with the motivations that drive your customers to buy from you and then emphasize these motivations. You will find these motives are just as effective as a sale. They will also help you build a better relationship with your customers because you’re doing it for them!

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Posted by: sugigs | September 24th, 2008 | No Comments

Convenience stores are a lucrative opportunity to consider if you are looking to run your own business. If you are thinking about purchasing an existing convenience store, there are a few things you should consider before you buy.

You’ll want to learn all you can about owning a convenience store and if this is your first time it might be a good idea to network with other convenience store owners to get their perspective. Talking with people, preferably successful ones, is a great way to gain some insight. You may even find one willing to act as your mentor.

NUTS AND BOLTS
As you embark upon your journey to running your own business, there are several things you’ll need to do. You’ll want to establish a feasible business plan. When you start up any business, it’s smart to establish a business plan which outlines your strategies, market analysis, projections, niche market, competitive analysis and any other constraints.

Convenience stores come in many shapes and forms. For instance some have gas stations, others do not; other stores are linked with a brand name such as “Subway” or “Baskin Robbins” as a service and you want to take this option into consideration and the details involved in this kind of partnership.

Next you’ll have to look at the financial particulars. Do you have enough money to make a down-payment? How much will you need to borrow? You will undoubtedly need to get a lender to invest in your business and you will have to demonstrate you meet the criteria and can afford to pay back your loan.

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Posted by: sugigs | September 15th, 2008 | No Comments

Whether you are planning to start a brand-new business, expand an existing company, or get financing for a business venture, you will need to write a business plan. A business plan not only lends your business a sense of credibility, but also helps you to cover all your bases, increasing your chances of success.

What to Include in Your Business Plan

Executive Summary

The first – and most important – section of your business plan is the executive summary. One of the most important parts of the executive summary is the mission statement. The mission statement is only three or four sentences long, but it should pack the most punch out of everything else in your business plan: Those four sentences are responsible for not only defining your business, but also capturing the interest of your reader.

The rest of your executive summary should fill in the important details that the mission statement glosses over. For instance, your executive summary should include a short history of the business, including founder profiles and start date; a current snapshot, listing locations, numbers of employees, and products or services offered; and a summary of future plans and goals.

Market Analysis

The next section of your business plan focuses on market analysis. In order to show that your business has a reasonable chance for success. Your market analysis should describe your industry, including the size, growth rate, and trends that could affect the industry. This section should also describe your target market – that is, the type or group of customers that your company intends to serve. In addition, your market analysis should include the results of any market tests you have done, and an analysis of the strengths and weaknesses of your competitors.

Company Description

After your market analysis, your business plan will need to include a description of your company. This section should describe:

• The nature of your business
• The needs of the market
• How your business will meet these needs
• Your target market, including specific individuals and/or organizations
• The factors that set you apart from your competition and make you likely to succeed

Organization and Management

Once you have described the nature and purpose of your company, you will need to explain your staff setup. This section should include:

• The division of labor – how company processes are divided among the staff
• The management hierarchy
• Profiles of the company’s owner(s), management personnel, and the Board of Directors
• Employee incentives, such as salary, benefits packages, and bonuses

This goal of this section is to demonstrate not only good organization within the company, but also the ability to create loyalty in your employees.

Marketing and Sales Management

The purpose of the marketing and sales section of your business plan is to outline your strategies for marketing your products or services. The section should describe your company’s:

• Marketing methods
• Distributions methods
• Type of sales force
• Sales activities
• Growth strategies

Product or Services

Following the marketing section of your business plan, you will need a section focusing on the product or services your business offers.
• The specific benefits your product or service offers customers
• The specific needs of the market, and how your product will meet them
• The advantages your product has over your competitors
• Any copyright, trade secret, or patent information pertaining to your product
• Where any new products or services are in the research and development process
• Current industry research that you could use in the development of products and services

Funding Request

Only once you have described your business from head to toe are you ready to detail your funding needs.
• How much money you need now
• How much money you think you will need over the next five years
• How the money you borrow will be used
• How long you will need funding
• What type of funding you want (i.e. loans, investors, etc.)
• Any other terms you want the funding arrangement to include

Financials

The financials section in your business plan supports your request for outside funding. This section provides an analysis of your company’s prospective financial success.
• Company income statements for prior years
• Balance sheets for prior years
• Cash flow statements for prior years
• Forecasted company income statements
• Forecasted balance sheets
• Forecasted cash flow statements
• Projections for the next five years – every month or quarter for the first year, with longer intervals for the remaining years
• Collateral you can use to secure a loan

The financials section is a great place to include visuals such as graphs, particularly if you predict a positive trend in your projected financials.

Appendices

The appendix is the final section in your business plan. Essentially, this is where you put all of the information that doesn’t fit in the other eight sections, but that someone – particularly a bank or investor – might need to see.

For instance, the market analysis section of your business plan may list the results of market studies you have done as part of your market research. Rather than listing the details of the studies in that section, where they will appear cumbersome and detract from the flow of your business plan, you can provide this information in an appendix.

Other information that should be relegated to an appendix includes:
• Credit histories for both you and your business
• Letters of reference
• References that have bearing on your company and your product or service, such as magazines or books on the topic
• Company licenses and patents
• Copies of contracts, leases, and other legal documents
• Resumes of your top managers
• Names of business consultants, such as your accountant and attorney

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Posted by: sugigs | September 5th, 2008 | 1 Comment

Sales turnover and net profits may follow a rollercoaster pattern familiar to most business but when the cash flow dries up the game is over. Urgent attention to the management of working capital can provide every business with the cash resources to exploit its potential

Debtors and sales income management

The objective is to obtain payment from customers as fast as possible improving cash flow and minimising the risk of bad debts and not being paid at all.

Payment terms offered to customers should be clearly stated and fixed as standard accounting figures according to the amount of funding the business is prepared to offer its clients. Because that is exactly what credit terms to customers is, free cash funding in exchange for eventual sales income.

Consideration should be given to using a cash discount system to encourage sales invoices to be paid faster. In some businesses it would be appropriate to obtain up front deposits and scheduled payments. Review this practise to obtain a greater proportion of payments faster to improve liquidity.

New customers should be subjected to a strict credit check. All new customers where credit check details are not available should be invoiced by the accounting function on a pro forma basis. Any businesses who fail to meet the highest credit score required should remain on a pro forma invoice basis.

The credit control function needs consideration from the first step of issuing customers with a sales invoice, producing customer statements of the debt owed and a set procedure of credit control letters and telephone follow ups that actually achieve the end result of getting the cash in. An essential process in the credit control procedure would be to ensure the accountant or bookkeeper always issues sales invoices and customer statements promptly.

Incorporate into the terms of trade a set of rules to invoke interest payments for late payment and late payment debt recovery costs. In the UK the Late Payment of Commercial Debts (Interest) Act 1998 sets out the statutory rights of business to claim interest and costs.

Bad debts have a double impact on any business and all possible steps should be taken to reduce the risk. A bad debt not only uses valuable resources in chasing the debt with the negative impact on cash flow and liquidity but also is a straight loss to the net profit and a strong indicator that the accounting function is failing the business.

Creditors and expenditure management

The objective is to extend the time allowed for payment of expenses the business incurs.

Every opportunity should be considered to improve liquidity and that would include the frequency which employee salaries and wages are paid. A sensitive area since it involves the most important people to the business success but adopting a payment period to coincide with the receipt of cash from customers may in some circumstances balance liquidity.

Stock levels are crucial to financial management of the creditor total. High stock levels use valuable working capital which is offset in part by the level of creditors. Higher levels of stock financed by free credit from creditors lowers the cash flow requirements on the other parts of the business.

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Posted by: sugigs | September 1st, 2008 | No Comments

Outsourcing is obviously a hot topic in business these days and has become big business in itself. Becoming more popular in recent years is outsourcing of business processes or activities in which your organization may not feel is a core competency or that can be performed faster and (possibly) cheaper by an organization that excels in that activity. Some examples of such activities include shared service units like HR, accounting and IT.

Here some tips about outsourcing, if not all of them, could apply to any outsourced arrangement to help ensure a successful and as-painless-as-possible implementation.

1. Strategy
Understand why you are pursuing an outsourcing engagement. Hopefully, it goes beyond simply trying to reduce costs by taking advantage of cheaper resources elsewhere.

2. Be Involved in the Hiring Process
You understand your business and expectations the best, so why not make sure your outsourced partner has the benefit of your insights as part of this process to help ensure success?

3. Understand the Pitfalls of Outsourcing
You’re doing that right now! By reading this article on tips for successful outsourcing you are already doing your due diligence so that you can understand where possible problems may occur and how to be proactive in ensuring success.

4. Knowledge Transfer
To help ensure a shorter ramp-up timeframe and maximum understanding of our industry, products and business strategies.

5. Early On-site Representation
As I mentioned in tip #4, we brought over several of our new off-shore team members, but one thing that really helped facilitate all of the project management of this difficult and fast-paced implementation process was an on-site project or program manager. Now, this may not be as necessary in some outsourcing engagements and you will need to verify if it is necessary for your situation realizing that this position it is often pricey.

6. Measurement and SLAs
While there are many more tips that come to mind, I think metrics and service-level agreements (SLAs) is a good one to round out this list. Your outsourced team may be the most talented in the world and work hard and long hours, but if they are not providing the value, quality, or product you expect, it’s a losing endeavor.

I wish you luck in your future outsourcing endeavors and I hope you find these insights useful.

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